[Quick Read] Inform Pricing Decisions With Data-Driven Insights
Buyers are increasingly comparing prices online. To maintain the right price position, a large distributor of workplace items started gathering pricing insights manually. However, this process was time consuming and delivered inaccurate results.
Learn how this distributor gained an objective understanding of their price position and informed pricing decisions by implementing Ugam’s tech-enabled systematic approach to gather pricing insights.
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Ugam, a Merkle company, is a leading next generation data and analytics company. We work with retailers, distributors, manufacturers and research & consulting firms to enable superior data-driven decision-making. Ugam’s customer-centric approach, that blends data, technology and experts, has resulted in impactful and long-tenured relationships with over 75 Fortune 500 companies.